Commerce Architecture is the systematic design
of operating models ...

... of technology, processes and people for sustainable
commerce growth

That's why we developed B.U.I.L.D:


Our framework for sustainable, scalable commerce models -
from foundation to implementation.

  • We analyse the current commerce structure: technically, organizationally, economically - and evaluate which systems really fit your business model, regardless of the manufacturer.

    With a focus on:

    • Maturity level & system landscape

    • Value chains & bottlenecks

    • Concrete ROI levers

    • Vendor lock-in risks & exit options

    👉 Result: clear findings - without glossing over, but with an independent solution perspective.

  • We harmonize platforms, systems and data flows - relying on best-of-breed instead of vendor lock-in.

    With a focus on:

    • Omnichannel architecture (manufacturer-agnostic)

    • API strategy for maximum flexibility

    • Data basis for automation and AI

    • Vendor-independent integrations

    👉 Result: technical backbone for scalable growth.

  • In this phase, we don't think in visions - but in implementation paths.
    We design the Target Operating Model (TOM): roles, processes, decision-making logic - and the AI capability that supports the whole thing.

    Focus:

    • Innovation roadmap (AI, robotics, automation)

    • AI governance: prompt strategies, human-in-the-loop, use case fit

    • Target operating model: teams, skills, tech, processes

    • RACI clarity: Who bears responsibility? Who decides? Who needs context?

    👉 Result: a manageable model for the future - in which AI works, but people decide.

  • We implement - together, iteratively, controllably.
    With a focus on:

    • Sprint control

    • Stakeholder communication

    • Go-live management

    👉 Result: tangible progress instead of theoretical plans.

  • Commerce is not a project - it's a system with feedback.
    That's why we build mechanisms to permanently anchor impact.

    Focus:

    • KPI tracking & business impact

    • AI further development in the company

    • TOM fine adjustment & scaling control

    • Ongoing RACI reviews

    • Lean Management & Kaizen: Improvement becomes a habit - not an exception.

    👉 Result: not a flash in the pan - but scalable controllability with a built-in learning effect.

AI is changing commerce.

We help you not only to use tools - but to build the orchestration framework for them.

  • AI is not a module, it is an orchestrator

  • AI does not change what companies do. It changes how decisions are made, processes are managed and customer relationships are orchestrated.

  • We help companies not only to integrate AI - but to think structurally about how AI is embedded in architecture, roles and decision-making processes.

  • The result: an architecture that not only automates - but also leads intelligently.

Why manufacturer-independent?

  • 40+ commerce architectures without vendor lock-in

  • 0 Conflicts of interest due to supplier partnerships

  • 100% loyalty to your long-term success

BUILD is not a process.
It is a promise.

Ready for vendor-independent commerce architecture?

In a 60-minute strategy meeting, let's analyze where your commerce structure currently stands and which optimization levers really work.