Zalando is absolutely top class in a few core capabilities. The fact that these are closely linked to the overarching long-term strategy and permanently contribute to it is what makes it special. For years, the stable management team has been pursuing a long-term successful, competence-oriented business model development. It is worth taking a closer look at this approach, also known as "capability-driven" - this philosophy can also be applied to other digital companies.

Reading tips: Fedex & Hermes, Lean Management Guide